Broadcasting Programme Director Legal, Social & Cultural Technicians

The methods and systems used in researching and establishing a brand identity for marketing purposes.

Recommended Books

1 book

Marketing Strategy: A Study Guide

Cybellium

2024

Preview

Legislation describing the protection of the rights of original authors over their work, and how others can use it.

The field of market analysis and research and its particular research methods.

Recommended Books

2 books

Handbook of Market Research

Christian Homburg, Marti…

2021

Marketing Research

Alan Wilson

2018

Preview

The different types of audiovisual products and their requirements, such as documentaries, low budget movies, television series, records, CDs, and others.

Employ a set of organisational techniques and procedures which facilitate the achievement of the goals set. Use these resources efficiently and sustainably, and show flexibility when required.

Delegate activities and tasks to others according to the ability, level of preparation, competence and legal scope of practice. Make sure that people understand what they should do and when …

Analyse, transform and model data in order to discover useful information and to support decision-making.

Plan, monitor and report on the budget.

Manage employees and subordinates, working in a team or individually, to maximise their performance and contribution. Schedule their work and activities, give instructions, motivate and direct the workers to meet …

Comply with specific legal regulations, e.g. install the necessary systems and provide the necessary documentation, in order to obtain the relevant license.

Gather, assess and represent data about target market and customers in order to facilitate strategic development and feasibility studies. Identify market trends.

Develop a schedule for the broadcast of television and radio programs. Decide how much airtime a program gets.

Evaluate new and existing television and radio programs for suitability and assess the need for changes using information such as audience surveys and feedback.

Oversee the quality and progress of audio and video engineering and editing.

The various software for editing and generating audio, such as Adobe Audition, Soundforge, and Power Sound Editor.

The characteristics and usage of different tools that stimulate the sight and audio senses.

Art and practice of creating aesthetically appealing images by recording light or electromagnetic radiation.

Use specialised software to edit video images for use in an artistic production.

Edit audio footage using a variety of sofware, tools, and techniques such as crossfading, speed effects, and removing unwanted noises.

Hire new personnel for a company or organisation payroll via a prepared set of procedures. Make staffing decisions and direct selection co-workers.

Rearrange and edit video footage in the course of the post-production process. Edit the footage using a variety of sofware, tools, and techniques such as colour correction and effects, speed …

Calculate the costs for every production stage and department.

Create the timeline for the production of a motion picture, broadcast program or artistic production. Decide how long each phase will take and what its requirements are. Take into account …

Develop ideas for television and radio programs in accordance with the studio's policy.

Monitor whether programming schedules are met and ensure that the quality of the programs is adequate.

Communicate and negotiate with artist and artist management about prices, terms and schedules.

Prepare, together with the production accountant, the budget for the hiring of the actors and extras.

Screen television series pilots in front of a test audience to find out if shows appeal to the targeted audience by analysing test viewers' comments.

Work closely with news teams, photographers and editors.