Merchandiser Legal, Social & Cultural Technicians

The principles concerning customer behaviour and target markets with the aim of promotion and sales of a product or a service.

The selling techniques to attract customers and increase sales.

Examine sales reports to see what goods and services have and have not sold well.

Utilise computers, IT equipment and modern day technology in an efficient way.

Build a lasting and meaningful relationship with customers in order to ensure satisfaction and fidelity by providing accurate and friendly advice and support, by delivering quality products and services and …

Build a lasting and meaningful relationship with suppliers and service providers in order to establish a positive, profitable and enduring collaboration, co-operation and contract negotiation.

Increase possible sales volumes and avoid losses through cross-selling, upselling or promotion of additional services.

Ensure operative processes are finished at a previously agreed-upon time.

Follow up logistical organisation of products; ensure that products have been transported in a correct and timely fashion.

Negotiate terms such as price, quantity, quality, and delivery terms with vendors and suppliers in order to ensure the most beneficial buying conditions.

Identify and work with suppliers to ensure quality of supply and best price has been negotiated.

Gather, assess and represent data about target market and customers in order to facilitate strategic development and feasibility studies. Identify market trends.

Deal with people in a sensitive and tactful way.

Refill shelves with merchandise to be sold.

Work closely together with visual display staff to decide how items should be displayed, in order to maximise customer interest and product sales.

Analyse feedback from customers and co-workers on the visual impact of displays and showcases; implement changes where needed.

Place a particular item in more than one location within the store, in order to attract customer attention and increase sales.

Execute repositioning of packaged and perishable products with an earlier sell-by date to the front of a shelf.

Ensure accurate and correctly labelled prices for the products on the shelves

Prepare and execute visual presentation changes by moving items, changing shelving and fixtures, changing signs, adding and removing decorative accessories, etc.

Be able to think three-dimensionally; understand the results of moving the position of objects and patterns on floor plans.

Keep records on sales information and distribution of materials. File reports on customer reactions to their employers' products and promotions; present these reports to their managers.

Keep records of goods deliveries; report discrepancies to control costs in order to maintain correct inventory levels.

Keep track of stock movements from the moment when products are put on sale and ready for distribution.

Negotiate with suppliers on the delivery of visual equipment; stay within the budget at all times.

Effectively distribute retail space allotted to particular categories.

Visit manufacturers in order to learn about production process and to assess product quality.

Identify the strengths and weaknesses of various abstract, rational concepts, such as issues, opinions, and approaches related to a specific problematic situation in order to formulate solutions and alternative methods …

Evaluate how much stock is used and determine what should be ordered.

Thoroughly analyse every aspect of best-selling products; develop strategies to ensure that bestsellers reach their full sales potential.

Change or rearrange window displays. Reflect changes in the shop inventory. Emphasise new promotional actions.

Decide which products (sizes, volumes, types, colours) should be stocked for each type and size of store, depending on particular budgets and locations.

implement and monitor all activities related to the equipment and materials available at point of sale.

Ensure that products are stored appropriately. Keep in line with safety procedures.

Discuss stock levels and product ranges with buyers.

organise sampling and demonstration activities in order to promote a product

Set competitive prices and adjust the pricing to increase sales and clear out stagnant items from shop inventory.

Reduce the selling price of products, in order to maximise revenue at various periods of the year.

Provide training to a staff of employees or design team about product characteristics and specific product features.