Electricity Sales Representative Business & Administration Technicians

Techniques and sales methods used in order to present a product or service to customers in a persuasive manner and to meet their expectations and needs.

The trends and major driving factors in the electricity trading market, electricity trades methodologies and practice, and the identification of the major stakeholders in the electricity sector.

Recommended Books

1 book

Handbook on Electricity Markets

Glachant, Jean-Michel, J…

2021

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The tangible characteristics of a product such as its materials, properties and functions, as well as its different applications, features, use and support requirements.

Understand the principles of electricity and electrical power circuits, as well as the associated risks.

The characteristics of a service that might include having acquired information about its application, function, features, use and support requirements.

The principles concerning customer behaviour and target markets with the aim of promotion and sales of a product or a service.

Make up prices and documents for the products that customers may purchase.

Examine sales reports to see what goods and services have and have not sold well.

Use appropriate questions and active listening in order to identify customer expectations, desires and requirements according to product and services.

Identify the type and amount of energy supply necessary in a building or facility, in order to provide the most beneficial, sustainable, and cost-effective energy services for a consumer.

Negotiate the terms, conditions, costs and other specifications of a contract while making sure they comply with legal requirements and are legally enforceable. Oversee the execution of the contract, agree …

Quickly compose a picture of a customers' personal circumstances, needs and preferences.

Inform potential customers of an energy retailer on the monthly fees charged for their energy supply services, and any additional charges.

Keep an eye on the after sales feedback and monitor customer satisfaction or complaints; record after sales calls for thorough data analysis.

Factors that contribute to lower energy consumption of buildings. Building and renovation techniques used to achieve this. Legislation and procedures regarding energy performance of buildings.

Recommended Books

1 book

Recent Advances in Energy Efficiency of Buildings

Montserrat Zamorano

2022

The techniques used to persuade customers to purchase a product or a service.

Reach set sales goals, measured in revenue or sold units. Reach the target within a specific timeframe, prioritise sold products and services accordingly and plan in advance.

Provide information and advice to clients on how to preserve an energy efficient heating system in their home or office and possible alternatives.

Advise individuals or organisations on methods in which they can reduce their consumption of utilities, such as heat, water, gas, and electricity, in order for them to save money and …

Evaluate supplier performance in order to assess which suppliers do or may not perform adequately, stick to the agreed contracts, meet the standard requirements and desired quality at all times …

Prepare and deliver an understandably constructed sales talk for a product or a service, identifying and using persuasive argumentation.

Determine potential suppliers for further negotiation. Take into consideration aspects such as product quality, sustainability, local sourcing, seasonality and coverage of the area. Evaluate the likelihood of obtaining beneficial contracts …

Implement strategies which aim to promote a specific product or service, using the developed marketing strategies.

Carry out the plan to gain competitive advantage on the market by positioning the company's brand or product and by targeting the right audience to sell this brand or product …

Communicate and cooperate with advertising agencies in transmitting the goals and specifications of the marketing plan. Liaise to develop an advertising and promotional campaign that represent the aim of the …

Monitor issues that arise between the parties involved in a contract and provide solutions in order to avoid lawsuits.

Build a good relation with suppliers in order to improve knowledge and quality of supply.

Identify and work with suppliers to ensure quality of supply and best price has been negotiated.

Gather, assess and represent data about target market and customers in order to facilitate strategic development and feasibility studies. Identify market trends.

Design and direct event marketing for promotional campaigns. This involves face-to-face contact between companies and customers at a wide range of events, which engages them in a participatory position and …

Calculate the carbon footprint of business processes and other practices in order to promote sustainability and to raise awareness for the environmental impact.

Promote the use of renewable electricity and heat generation sources to organisations and individuals, in order to work towards a sustainable future and encourage sales of renewable energy equipment, such …

Initiate activities in order to attract new and interesting customers. Ask for recommendations and references, find places where potential customers can be located.

Review content and check accuracy of completed contracts.

Persuade customers to buy additional or more expensive products.

Perform, oversee or contact agencies for the content creation, designing and distribution of informational and advertising material.

Plan day-to-day sales routes and customer visits in order to introduce or sell new services or products.

Provide customers with official documents that prove their purchase and payment.