Tourism Product Manager Administrative & Commercial Managers

The study of touristic resources in a specific area and its potential for further development of new touristic services and events.

Recommended Books

1 book

A Practical Guide to Managing Tourist Experiences

Isabelle Frochot

2021

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The field of tourism geography in Europe as well as the rest of the world in order to point out relevant tourism areas and attractions.

The field of market analysis and research and its particular research methods.

The principles concerning customer behaviour and target markets with the aim of promotion and sales of a product or a service.

The study of the tourism market on a international, regional and local level and considering worldwide tourist destinations.

Establish a positive, long-term relationship between organisations and interested third parties such as suppliers, distributors, shareholders and other stakeholders in order to inform them of the organisation and its objectives.

Respect optimal food safety and hygiene during preparation, manufacturing, processing, storage, distribution and delivery of food products.

Make the calculation of both the income and expenditures that are expected to be paid over the coming year concerning the marketing related activities such as advertising, selling and delivering …

Implement strategies which aim to promote a specific product or service, using the developed marketing strategies.

Carry out the plan to gain competitive advantage on the market by positioning the company's brand or product and by targeting the right audience to sell this brand or product …

Negotiate the terms, conditions, costs and other specifications of a contract while making sure they comply with legal requirements and are legally enforceable. Oversee the execution of the contract, agree …

Oversee distribution channels with regards to the requirements of customers.

Monitor medium term schedules with budget estimations and reconciliation on a quarterly basis.

Reach an agreement with the supplier upon technical, quantity, quality, price, conditions, storage, packaging, send-back and other requirements related to the purchasing and delivering process.

Schedule long term objectives and immediate to short term objectives through effective medium-term planning and reconciliation processes.

Apply methods used for setting product value taking into consideration market conditions, competitor actions, input costs, and others.

Evaluate an area by analysing its typology, characteristics and its application as a tourist resource.

Establish a widely spread network of suppliers in the tourism industry. Prepare the best possible package and tourist services.

Determine the optimal quantities and timings of inventory in order to align it with sales and production capacity.

Come up with new concepts.

Create tourism packages by discovering destinations and places of interest in cooperation with local stakeholders.

Develop and promote tourism products, activities, services and package deals.

Create travel charter programmes in accordance to organisation policy and market demand.

Oversee the distribution of touristic catalogues and brochures.

Oversee creation, production and distribution of touristic catalogues and brochures.

Manage the performance of the contractor, assess whether they are meeting the agreed standard and correct underperformance if needed.

Take part in tourism fairs and exhibitions in order to promote, distribute and negotiate tourism services and packages.

Create content for leaflets and tourism brochures, travel services and package deals.

Use the mastery of foreign languages orally or written in the tourism sector in order to communicate with collaborators or customers.

Apply sales techniques to sell additional products or services to current customers.